How and Where to Promote Your Book

Have you written a book, or even several of them, only to see sales fall flat? A well-written and compelling book or ebook guarantees nothing in terms of sales when your book is competing against hundreds of thousands of books in the same genre. You need to market your book to get it in front […]

The Vatican

The Vatican

My One Day Whirlwind Vatican City Private Tour in Rome A whole year of planning our trip to Rome in Italy and it came down to one day and without a doubt the best private Rome tour in the city. This was going to be the highlight of our holiday, and I knew we could […]

CreaSwitch goes full throttle on Voice AI


“Technology doesn’t alter our DNA , it’s showing who we actually are inside” Alexis Gilli aims to fully take advantage of new innovative technologies. The entrepreneur, who’s CEO and co-founder of the digital agency CreaSwitch , has helped dozens of businesses all over the world by getting them to integrate and use new technologies and marketing […]

Programmatic Advertising is Changing the Game


Advertising has long been the predominant source of revenue for a brand in media and entertainment. Now programmatic advertising is disrupting the landscape and opening breakthrough possibilities. Programmatic ads have been used for years in display formats, but are now moving into digital video and video-on-demand. Brands can now segment and target audiences while automatically […]

Swype is Dead, but Here’s Another Option


At the beginning of this March, Nuance, the company that acquired veteran swipe-to-type keyboard maker Swype announced that they were “sorry to leave the direct-to consumer keyboard business” but on the other side decided to “concentrate on developing our AI solutions”. Indeed, for all fans of third-party keyboards this is a mournful news. On Facebook, […]